The sociopaths over at Google are too starstruck to ever consider anything you do “spam.”
the way people interact with digital media is much more personal. Our digital devices are much more personal than a family-shared television, or even a newspaper, which has the feel of something everybody else is reading, too. It’s a mass media vs. personal media mindset. So communication on personal media is more conversational, more of a mindset that communication is one-to-one, not one-to-many.
Can the E.U. really be an international voice for democratic reform with one of its core members behaving like a tinpot dictator?
This isn’t just a kind of fad from someone who’s an enthusiast of technology. I’m afraid you’re not doing your job if you can’t do those things. It’s not discretionary
When elephants fight, it is the grass that suffers
Good to know
social media spending in the US will grow from $716 million this year to more than $3.1 billion in 2014, a 34 percent compound annual growth rate (CAGR). That’s a significantly higher rate of growth than the future spending on other interactive marketing channels. Overall, interactive marketing spending in the US will grow from $25.5 billion in 2009 to nearly $55 billion in 2014, a 17 percent CAGR, according to a new Forrester forecast previewed at the Marketing Forum