Social media spending

Good to know 🙂

social media spending in the US will grow from $716 million this year to more than $3.1 billion in 2014, a 34 percent compound annual growth rate (CAGR). That’s a significantly higher rate of growth than the future spending on other interactive marketing channels. Overall, interactive marketing spending in the US will grow from $25.5 billion in 2009 to nearly $55 billion in 2014, a 17 percent CAGR, according to a new Forrester forecast previewed at the Marketing Forum

Forrester

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