Facebook and the circle of happiness

Facebook is not net additive to life anymore —even though it deems itself a social network and Mark Zuckerberg passionately talks about connecting everyone on the planet, the harsh reality is that it is nothing but a giant advertising network. Facebook managed to keep me around for a decade, as I used it to form … Continue reading Facebook and the circle of happiness

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Pareidolia, that’s the reason we love Facebook (and we should not)

Similarly, when we interact with “friends” on social-networking sites or through texting, it can feel like we’re getting quality social contact, but we are not. It turns out that face-to-face interaction with other people—real people, right in front of us, not characters on TV or friends we communicate via text messages—is absolutely vital for longevity … Continue reading Pareidolia, that’s the reason we love Facebook (and we should not)

Equilibrio digitale, my new adventure in the podcasting world

Finally it is online. After thinking about it for months, Equilibrio digitale (digital balance) is online ready to stream or download. Click on the play button to hear my voice. http://www.spreaker.com/user/pianop/s1e3 I know, it is Italian only, sorry international folks. Equilibrio digitale is a podcast to know how to use technology without becoming addicted. The … Continue reading Equilibrio digitale, my new adventure in the podcasting world

Big Dive 6: registrations open until May 14th 2017

Big Dive is the training program designed to boost the technical skills needed to dive into the BIG DATA universe, to extract value and to create social and economic impact. After years of hype around the BIG DATA word, recent trends are showing the most effective and concrete value hidden within the data as well as … Continue reading Big Dive 6: registrations open until May 14th 2017

You are in a (social media) cage and You didn’t notice

If you live in the US, Facebook is making about $50 off your attention each year. Your own friends who have joined social marketing schemes (aka: network marketing, or pyramid-schemes) to sell you junk are making another $10 off your time per year. Much like the lion, you’re being owned. Are you trapped in a cage? Yes. … Continue reading You are in a (social media) cage and You didn’t notice

Blogging, content marketing and making money online

WordLift content chief, Maria Silvia Sanna, asked me a few questions about blogging, content marketing and more. You can read the full interview in their web site. According to your experience, is there a way to create an economic value through a blog? L. I keep on firmly believing that a blog is capable of … Continue reading Blogging, content marketing and making money online